Fortunoff Brands, LLC

Founded in 1922 by Max and Clara Fortunoff in Brooklyn, New York, Fortunoff has developed a widely recognized and trusted brand noted for quality, selection, service and value. With a truly unique offering combining jewelry and home furnishings, outdoor furniture, bed and bath, tabletop and gifts, Fortunoff reached sales of close to $500 million and established a strong position in some of the most competitive retail markets in the U.S.  From engagement, through marriage and into the creation of the home, Fortunoff strives to become an integral part of its customers' daily lives.

The Fortunoff and Mayrock families have re-acquired the Fortunoff brand and intellectual property.

Fortunoff Brands, LLC is a partnership of the Fortunoff and Mayrock families formed to acquire, hold, and develop the intellectual property of "Fortunoff", including the trademarks, domains, jewelry designs, and customer list. We are currently engaged in studying business opportunities for the intellectual property. For business inquiries please use our contact us page.

Current Fortunoff licensees are not affiliated with each other.

Fortunoff Backyard Stores selling Outdoor Living products and seasonal trim-a-tree are open in the tri-state area under a license to Furniture Concepts, a new company started by former Fortunoff executives who had responsibility for Outdoor Furniture. For more information see http://www.fortunoffbys.com/. As before, the stores carry high quality merchandise in a full service environment offering great value. 

Fortunoff Fine Jewelry will begin a new phase with new partners ensuring the Fortunoff family’s legacy in the jewelry business worldwide. After a hiatus, the website will return with a fresh look and new direction reimagined for today’s customers. Esther Fortunoff-Greene is launching her new business, EFGDesigns.com. The name reflects her personal passion for creating and re-designing jewelry. For more information, reach out to Esther at service@efgdesigns.com